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Discover how Tucan.ai optimized the processing of qualitative studies in a market research company and drastically increased their efficiency and accuracy.

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Key Results

This case study demonstrates the effective use of AI to improve market research, with significant advances in analysis time and data quality:

  • Efficient analysis: Reducing the analysis time of qualitative studies from 14 working days to 10 hours improves agility in market research.
  • Enhanced accuracy: With an accuracy rate of 97%, Tucan.ai’s innovative chunking technology contributes to reliable and precise results.
  • Optimized processes: Adaptation of the system to specific company requirements leads to increased efficiency, reduces manual work and thus cuts operating costs.

These advances not only support faster decision-making, but also contribute to the increased competitiveness of the market research company.

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